Portrait of Black French Bulldog on black background.jpg

Novel protein consult

What is a novel protein consult?

A novel protein consult includes formulation of one personalised, novel protein recipe suitable for a diet trial:

  • Detailed referral report outlining the nutritional features of the recipe

  • One personalised novel protein recipe suitable for a diet/elimination trial for a suspected adverse food reaction (patient has no other medical conditions - if patient has other conditions, a therapeutic consult will be required) 

  • Recipe is completely personalised for the patient - owner and vet can specify ingredients 

  • Includes two hours of email follow-up support and one recipe revision (if needed)

  • Also includes preparation instructions, shopping list with links to required ingredients and supplements, and frequently asked questions on batch-preparing, problem-solving etc.

  • No face-to-face or phone appointment occurs - all consultancy and recipe formulations are performed remotely (via email/online). 

Cost: 225.00 AUD (GST and VAT exempt)

Turnaround time: 1 to 3 weeks


For all novel protein formulations, we do request that referring veterinarians please explain to the owner what a novel protein is, prior to requesting the consult. It is important that the owner understands that we need to know a protein and carbohydrate option that the pet has ideally never eaten before.

It is also important that the owner selects novel proteins that they can afford and that they can consistently source. There is no point in requesting a recipe containing hare and canihua, if the owner can't find those ingredients. 

How does it work?

  1. All consultations for pets with medical needs require referral by the pet's regular veterinarian. If you own a pet that needs a home-prepared novel protein diet, ask your vet to submit a referral (instructions below).

  2. Once we receive the required form (see below), we will go ahead and formulate the recipe, and email the completed report and recipe back to the referring veterinarian.

  3. The veterinarian can then provide the report/recipe to the owner.

  4. Both the referring vet and the pet's owner are welcome to contact us by email with any questions or concerns. The consultation includes two hours of follow-up email support.

  5. A tax invoice will be sent to the referring veterinarian's practice upon completion of the consultation. Payment can be made by either credit card or bank transfer. We do not invoice the owner directly for the consultation.


Please note that advice regarding nutritional management for specific diseases will not be provided directly to clients. Consults must be initiated by the referring veterinarian, who has the most current knowledge of the patient.
This is because we can't and shouldn't provide medical recommendations directly to an owner we have never met, for a patient we have never seen face-to-face.

What service do I need?

Quick therapeutic consult

One recipe included


Brief report, FAQ, shopping list and prep instructions 

Turnaround: 2-7 days

Cost: $210 AUD 

therapeutic consult

Two recipes included

Fully personalised

Comprehensive report, FAQ, shopping list and prep instructions

Turnaround: 1-3 weeks

Cost: $380 AUD 

Novel protein

One recipe included

Fully personalised

Comprehensive report, FAQ, shopping list and prep instructions

Turnaround: 1-3 weeks

Cost: $225 AUD 

Healthy pet

Healthy pet recipes for adult and growing dogs and cats are available for purchase and download via our store

Cost: $25-55

How do I refer a patient for a
novel protein consult?

Both the vet and owner complete
the required referral form together:

Once we receive the form, we will go ahead and schedule the consult and recipe formulation for completion.